Episode 92 Chaser
In this episode Jimmy interviews Jason Bellamy, the Vice President of Strategic Communication and Alliances for the APTA(@APTAtweets) and host of the Move Forward podcast. Jimmy sips on a Flying Dog Numero Uno while Jason goes for a cool glass of H2O at the American Tap Room in Arlington, VA. Our two journalism majors discuss the power of effective social media usage. Bellamy then explains the impetus and goals behind the APTA’s #ChoosePT Opioid Awareness Campaign. Bellamy concludes by providing some realistic ways students and PTs alike can get involved in the APTA.
Social Media Hashtag: #ChoosePT
Move Forward Podcast
Episode 92 Shoutouts
CDC Guideline for Prescribing Opioids for Chronic Pain: http://www.cdc.gov/mmwr/volumes/65/rr/rr6501e1.htm
White House Working Group Related to Opioids: http://www.apta.org/PTinMotion/News/2015/10/21/WhiteHouseOpioid/
Skye Donovan @JSkyeDonovan
Patient Pain Profile http://www.moveforwardpt.com/choosept/toolkit#PainProfile
Pulse Newsletter: http://www.apta.org/blog.aspx?blogid=10737421427
Episode 92 Highlights
(3:00) Bellamy gets drafted to the Green Bay Packers, covering the team as a journalist that is
(4:30) What do you do at a NEXT conference?
(8:20) I have something valuable to share. Should I start a social media account?
“Sit down. Write out what you would tweet for the next two weeks. If you can do that, you may have something to say”
(9:10) What is the #ChoosePT Campaign
“PT is just this natural solution”
(9:30) What opioid epidemic?
(10:20) What is the underlying message of the #ChoosePT Campaign?
(11:30) Do people know what “opioids” are?
(13:05) Bellamy hits us with some opioid facts
“In 2012, there were enough opioid prescriptions written for every American adult to have their own bottle of pills”
(15:00) “There are absolutely cases where opioids are absolutely appropriate as part of care
“Start low and go slow” opioid use
(17:00) What role does APTA play in the White House Working Group Related to Opioids?
(18:20)“We really want to emphasize patient choice. You are taking responsibility for your health…you have a choice in your care. You have the right to choose what kind of health care you get.”
(19:00) How is the #ChoosePT message getting out there in addition to social media?
(24:00)How can students and PTs realistically get involved?
(25:00) How can I make my own ads or find social media graphics with the #ChoosePT toolkit?
(25:50) What is a patient pain profile?
(27:30) Using the SHARE button on social media
(30:00) What are the benefits of APTA for those who don’t may not see the value?
#partingshots “If you’re student NSC registration just opened. And it’s in Miami October 27-29, 2016.”
#partingshots “Pulse is a monthly newsletter goes out from students for students. If you are a part of APTA you should get that. Check your promotions on Gmail. Reach out and tell them what you want to read.”
#partingshots “Use the share button.”